Update: Demographic Distribution for Advanced Reports

Overlap and Unique Reach reports now show the demographic distribution of the followers.

This is what the old Unique Reach Report would have looked like:

From now on, the additional information below will be included:

The Overlap Report is similar, and will be reflected like this:

Do note that the demographic distribution might not appear if the identified audience is too small or contains too many small/private followers.

Written by Deesha Menon

Influencer Marketing at Popular Chips. Interested in social issues, narratives, books, social media, and machine learning.

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