New: Identify “Verified” and “Business” Accounts on the Platform

You can now easily identify if an account has either been “verified” or is a “business” account on Instagram.

Accounts that have been verified will have a tick in blue on the top right hand corner of the user’s profile picture as shown below.

Business accounts will have a briefcase in blue in the same spot.

This new feature is reflected in the ‘Search’, ‘Compare’ and ‘My Influencers’ sections.

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