Socks up, boots on. The football pre-season tournament is ongoing and we are all immersing ourselves in the excitement and adrenaline of the International Champions Cup 2017.
This summer, our favourite football teams tour the world and perhaps even grace our city, allowing us to witness the various teams test out different strategies and even debut new players.
Of course, through the tour, some of us also get to see the veterans who have been in the game for as long as we can remember.
However, for sportsmen, field activity is seasonal.
Thankfully for us fans, these players are active on social media all year round.
This miracle, also known as Instagram, allows us to keep track of our favourite idols; and benefits the players as well by being a large source of income for them.
In celebration of watching the champions in the flesh and to include the rest of the world in the fun, let me take you on a tour of the champions’ Instagrams.
Here are 7 International Champions Cup players to look out for:
1. @jamesrodriguez10 (Club: @fcbayern)
On loan from Real Madrid this season, this Columbian superstar rose to fame in 2014 during the World Cup where he performed spectacularly for his national team.
Off the field, he tops the list with an average of 1 million likes per post as shown by Popular Chips analytics.
2. @douglascosta (Club: @juventus)
Recently transferred from Bayern Munich FC, this Brazillian attacking midfielder leaves a silhouette of dust for his opponents to eat whenever he sprints.
An Instagram fact is he has the highest proportion of Brazillian following of 25%.
3. @neymarjr (Club: @fcbarcelona)
On the field, he’s famed to be one of the top soccer players in the world among the ranks of @cristiano and @leomessi. With his agility, he moves like water on the field and is rumoured to have the attention of Paris Saint-Germain football club.
He is equally famous on Instagram with the largest following of 78 million followers and is ranked the 14th largest influencer worldwide according to Popular Chips.
4. @lukam10 (Club: @realmadrid)
Modric is deemed one of the MVPs of the club with his talent and versatility. His performance on the field is enhanced by his ability to effect composure as a central midfielder.
Through the platform, I found that this Instagram picture performed the best with a whopping number of 684k likes!
5. @chriseriksen8 (Club: @spursofficial)
A young superstar, this player has quickly become an integral part of the team and shone brightly in the last match, scoring beautiful goals in the Paris Saint-Germain v. Tottenham Hotspur match a few days ago.
He ranks the highest in terms of interaction rate, standing at 4.85%. This makes him a great influencer for campaigns as it indicates a strong impact on his following.
6. @paulpogba (Club: @manchesterunited)
Pogba is currently the most expensive player on the planet. He trained with the Manchester United Academy and was with Juventus up till last year when Manchester United bought him back.
He has the largest proportion of audience aged 18-45 years old as compared to the rest of this list with 76% of them in that age range. Are you contributing to that number?
7. @aubameyang97 (Club: @bvb09)
A king of speed, Aubameyang is known for being the top goal scorer in the Bundesliga (German Premier League) last year and is rumoured to have many big clubs’ attention.
On Instagram, he has the highest male following as a proportion of his total following. It stands at 53% of his 5 million followers (source: Popular Chips).
Here we have 7 champions not only scoring at football but also at the game of influencer marketing.
I hope that this has gotten you all riled up for the rest of the International Champions Cup matches and the upcoming football leagues.
Which other soccer players would you like analysed? Let me know in the comments below!