Here’s a new appointment for our Influencers Interview series. Today we are with Spanish photographer and Instagram influencer Gastón Oliva. Please find some quick stats about @gastonoliva and his full interview just below.
Describe your Instagram profile, what you post and why.
My profile is a varieté from my travels and personal experiences. I try not to fall in a style but to experiment on different techniques and approaches. Also, while travelling, I try to avoid cliches and bring a new perspective to things.
When did you start your Instagram experience?
Wow. Now that I think of it, I’ve been around since the beginning. My first photo was on October 14th 2010 so it´s been quite a ride.
Did you start with the purpose to make it into a job or did it start as a passion that became a job?
Nope. I found Instagram because as an early adopter I needed to find cool stuff for my projects. So it is more like a mix reaction.
How long did it take you to make your first 10,000 followers? Was it a difficult process?
It was after Instagram put my profile in the Suggested List, on October 2013. I think that was the result of posting a coherent type of pictures and from keeping a defined style.
What camera/phone do you use to take your pictures?
Until early this year (that I made the jump to mirrorless) I only used iPhone cameras.
Do you use filters on a regular basis?
I try not to. I process all of my pictures on VSCOcam
Which post do you like the most or are you most proud of?
Many of them are the ones that have less engagement, for example:
has a GREAT story behind, but didn’t perform as well as others.
Have you ever collaborated with other influencers? If so, how?
I’ve been working with a lot of brands and friends. The last month I was in Paris with Marriot Hotels and influencers from France, England and Spain in the #ParisIsMotion campaign. It was a blast.
What kind of people do you follow on Instagram? Celebrities, Brands, other influencers, fans?
I follow a lot of influencers to keep learning from them and share tips and know how. But I also love to keep in touch with people that I know in real life.
Is there an Instagram Influencer/celebrity in particular that you appreciate particularly and that you would like to mention?
Only one? 🙂 The last user that I got to know in real person was @deenschroeder. He’s from South Africa and he’s as cool as person as he’s photographer. Really nice guy and a hell of a good portrait inspiration.
Have you ever worked with international brands that published a sponsored post in your Instagram feed? If so, can you please make some example and tell us your experience?
I’ve been open to that kind of post when the brand allows me to keep my style instead of just re-post theirs. For example Adidas:
or Marriot Hotels:
How often do you publish sponsored posts commissioned by brands? How does your audience react to sponsored posts?
When I’m working in a campaign, no more than 1 post per day. My followers have good reactions if the post are in my style.
What would you suggest to someone who wants to be an Instagram Influencer?
I think that no matter what, you should keep your style (or at least try to get one) and be coherent in your posts. Also try to stay in touch with your followers, always answer to their comments (an emoji doesn’t hurt), build your community 😉
What do you think about the recent changes to the Instagram’s feed and the relevance that Videos are assuming?
I totally agree with them. I travel a lot and with the different time zones, the possibility that my followers (or at least the ones that interact the most with me) see my post, its a super positive change.
Popular Chips’ favorite pictures from @ethanmanser’s Instagram account
Many thanks Ethan for taking the time for our interview and good luck!