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  • Twins Beyonce

    Beyonce’s Instagram Post Of Twins Breaks Record

      For one month, Beyonce and Jay-Z have kept their twins identities under wraps. In anticipation, fans have even come up with a few suggestions for their names. To Jimmy Kimmel‘s disappointment and our delightful surprise, Beyonce finally rolled out an Instagram post last Friday, revealing her post- birth body and confirming her twins’ names: […]

  • blind marketing

    Warning: Your Influencer Marketing Campaigns Are Going Down The Drain

    When hiring influencers, brands first judge them by the number of followers they have, before looking at other metrics regardless of hiring a micro or macro influencer. With a larger following, they hope that their campaign has a wider reach. Such pressures have cultivated a market for fake followers to give off the illusion of […]

  • Micro influencers vs Celebrities : How should you choose?

    Influencer marketing is a booming industry with the expectation of it growing into a $5-$10 billion dollar market in the next few years. In 2016, companies spent $25,000 -$50,000 per campaign and these figures are expected to double by 2017. As more marketers are looking to include influencers in their marketing campaigns, one would question whether engaging a huge […]

  • What Is The Best Time To Post On Instagram?

    Homer here is facing a conundrum. He has created a wonderful Instagram post worthy of the hashtag #instagood. He has the perfect image, a handful of appropriate hashtags and even a dash of humour but he cannot decide on the time to post. This is a common issue for most marketers. More often than not, […]

  • Selena Just Broke Instagram

    The Queen of Instagram did it again

    Last March she gained the title of “Queen of Instagram” for being the most followed woman – and account in general – on Instagram (if we exclude @instagram itself). Not from my snap but if you want hilarious snaps follow @hungvanngo THANK YOU guys for all the love! So appreciative ALSO: just know that I'm fully aware being most followed isn't […]

  • Selena reaches 100 Million followers on Instagram

    Selena Breaks the 100-Million-Follower Barrier on Instagram

    Despite her current personal struggles, Selena Gomez confirms her position as the Queen of Instagram by breaking the 100-Million-follower barrier! She’s the first account to reach 100 Million followers, if we exclude @instagram itself. Behind Selena, her good friend Taylor Swift follows with 91 Million followers, still 10 Million short from the big 100. Selena’s Instagram […]

  • The New Most-liked Picture on Instagram is

    In only 11 days, the Queen of Instagram has surpassed Justin Bieber and Kendall Jenner by reaching 3.8 million likes with a picture of herself drinking a Coke and captioned: “when your lyrics are on the bottle”. when your lyrics are on the bottle 😛 #ad A post shared by Selena Gomez (@selenagomez) on Jun 25, 2016 […]

  • Popular

    Fastest Growing Instagram accounts Apr/May 2016

    Fastest Growing Instagram accounts Apr/May 2016

    So, everyone knows who is currently holding the top positions as most followed accounts on Instagram, but how about finding out who is growing faster than the others? We used Popular Chips Insights to keep track of the followers growth of the top 100.000 Instagram accounts and the results were quite astonishing: can you believe more […]

  • Popular

    Top 10 Most-Liked Instagram Photos Ever

    The list of top 10 most-liked photos on Instagram has already utterly changed. Kendall Jenner’s heart-shaped hair image, which was the 2015’s most-liked photo, still tops the most-liked list and has gained more than 3.5 million likes. So, what has changed? Taylor Swift, who occupied the second, third, sixth, eighth and ninth spots on the 2015’s most-liked […]

  • The 10 Most Followed Accounts On Instagram

    The 10 Most-Followed Accounts On Instagram

    Forget Twitter, Facebook or Blogs, if you are looking for a social platform in which you can swiftly grow your following, Instagram is your wingmate. There’s always someone who leaves you a like. Not as on Twitter. No matter how good your tweet is, you are invariably left hanging in the air: is anybody out there? The Forever-Alone […]